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Author: | Pepall, L. Norman, G. |
Title: | Product differentiation and upstream-downstream relations |
Journal: | Journal of Economics and Management Strategy
2001 : SUMMER, VOL. 10:2, p. 201-233 |
Index terms: | PRODUCT DIFFERENTIATION SPECIALIZATION |
Freeterms: | UPSTREAM-DOWNSTREAM RELATIONS |
Language: | eng |
Abstract: | This paper examines the relationships between a differentiated downstream market and a specialized upstream market. The authors analyze three different types of vertical relation between the upstream and downstream sectors when the upstream market supplies specialized and complementary inputs to a downstream product-differentiated market. |
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