search query: @author Karol, R. A. / total: 3
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| Author: | Karol, R. A. Loeser, R. C. Tait, R. H. |
| Title: | Better New Business Development at Dupont-1 |
| Journal: | Research Technology Management
2002 : JAN-FEB, VOL. 45:1, p. 24-30 |
| Index terms: | DEVELOPMENT DECISION MAKING LEADERSHIP |
| Language: | eng |
| Abstract: | Growth-oriented companies frequently identify attractive business development opportunities that lie in markets new to them and require new product/ technology capabilities. Successfully capturing these "new/new" opportunities can be problematic, however, because companies often lack the appropriate experience base to guide them; i.e., "they don't know what they don't know". To improve the success rate of its business development initiatives, DuPont developed a comprehensive framework to help its business leadership at development teams successfully navigate through the new business development (NBD) minefield. The framework - called "Business Initiative Process (BIP) - brings together an array of best practices for establishing high-performance development team creating/managing strategic alliances, and organizing detailed project planning. |
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