search query: @author Fairclough, N. / total: 3
reference: 2 / 3
| Author: | Chiapello E. Fairclough, N. |
| Title: | Understanding the new management ideology: a transdisciplinary contribution from critical discourse analysis and new sociology of capitalism |
| Journal: | Discourse & Society
2002 : MAR, VOL. 13:2, p. 185-208 |
| Index terms: | CAPITALISM MANAGEMENT ANALYTICAL REVIEW SOCIOLOGY |
| Language: | eng |
| Abstract: | In this article the authors explore how one might approach the language of new capitalism working in a transdisciplinary way, bringing together new sociology of capitalism (Chiapello) and critical discourse analysis (Fairclough). The authors focus upon 'new management ideology', and in particular on a recent book by a highly influential management 'guru' (Rosabeth Moss Ranter). The article begins with a discussion of new management ideology based particularly upon the work of Boltanski and Chiapello, followed by an outline of the version of critical discourse analysis the authors draw upon, and an analysis of a number of extracts from the book. In the conclusion the authors consider the implications of the analysis for transdisciplinary research. |
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