search query: @author Sobel, M.J. / total: 3
reference: 1 / 3
« previous | next »
| Author: | Paulson Gjerde, K.A. Slotnik, S.A. Sobel, M.J. |
| Title: | New product innovation with multiple features and technology constraints |
| Journal: | Management Science
2002 : OCT, VOL. 48:10, p. 1268-1284 |
| Index terms: | Innovation Product development Technology |
| Language: | eng |
| Abstract: | The authors model a firm's decisions about product innovation, focusing on the extent to which features should be improved or changed in the succession of model that comprise a life cycle. They show that the structure of the internal and external environment in which a firm operates suggests when to innovate to the technology frontier. |
« previous | next »
SCIMA