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| Author: | Huang, L. Tsai, H.-T. |
| Title: | The study of senior traveler behavior in Taiwan |
| Journal: | Tourism Management
2003 : OCT, VOL. 24:5, p. 561-574 |
| Index terms: | Travel Consumer behaviour Taiwan China |
| Language: | eng |
| Abstract: | Three travel barrier factors were derived using factor analysis; the travel capabilities, direct travel suppliers and indirect travel motivators. Senior travel satisfaction was explored based on tour related and tour staff service dimensions. |
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