search query: @author Stahlecker, P. / total: 3
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| Author: | Arnold, B.F. Hauenschild, N. Stahlecker, P. |
| Title: | Monopolistic price setting under fuzzy information |
| Journal: | European Journal of Operational Research
2004 : MAY, VOL. 154:3, p. 787-803 |
| Index terms: | Pricing Fuzzy sets Uncertainty Demand Monopoly |
| Language: | eng |
| Abstract: | The authors consider a profit maximizing monopolistic firm that sets prices in the presence of improper information about the demand for its products. This information deficiency is viewed as being vagueness rather than stochastic uncertainty and modelled by a family of fuzzy sets. Applying a defuzzification strategy that explicitly takes the firm's attitude towards deviations of actual demand from its most possible values into account, the authors derive explicit solutions to the maximization problem of a single-product and a general multi-product firm. |
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