search query: @author Segrestin, B. / total: 3
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| Author: | Aggeri, F. Segrestin, B. |
| Title: | Innovation and project development: an impossible equation? Lessons from an innovative automobile project development |
| Journal: | R & D Management
2007 : JAN, VOL. 37:1, p. 37-47 |
| Index terms: | car industry new products product design product development technological innovation projects case studies France |
| Language: | eng |
| Abstract: | For car manufacturers, the key issue has become to be the product development (here as: devmt.) performance. This study presents an analysis of the extent to which innovation is compatible with recent managerial and technical methods, such as (multi-)project management, co-devmt., simulation tools etc. The analysis is based on a devmt. project conducted at Renault, using these various techniques to achieve targets simultaneously in costs, innovation, and lead times. During the project, unexpected design problems pointed out to failures in co-ordination, expertise, and monitoring procedures. It is argued that recent project devmt. methods can induce negative effects on collective learning processes etc. |
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