search query: @author Correia, A. / total: 3
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Author:Correia, A.
Santos, C. M.
Barros, C. P.
Title:Tourism in Latin America: A choice analysis
Journal:Annals of Tourism Research
2007 : JUL, VOL 34:3, p. 610-629
Index terms:tourism
market segmentation
logit models
consumer choice
Latin America
Portugal
Freeterms:destination choice
mixed logit model
Language:eng
Abstract:In this article an economic model testing is utilized to explain what led tourists to choose a certain vacation destination. In this case the mixed logit model is used to analyze questionnaire data from 1097 Portuguese traveling to Latin America in charter flights. The heterogeneous and homogenous explanatory variables show that strategies by clusters are needed.
SCIMA record nr: 267227
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