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| Author: | Woodruff, R. B. Cadotte, E. R. Jenkins, R. L. |
| Title: | Modeling Consumer satisfaction processes using experience-based norms. |
| Journal: | Journal of Marketing Research
1983 : AUG, VOL. 20:3, p. 296-304 |
| Index terms: | MARKETING MODELS CONSUMER SATISFACTION |
| Language: | eng |
| Abstract: |
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