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Author:Seringhaus, F. H. R.
Mayer, C. S.
Title:Different approaches to foreign market entry between users and non-users of trade missions.
Journal:European Journal of Marketing
1988 : VOL. 22:10, p. 7-18
Index terms:EXPORT MARKETING
INTERNATIONAL TRADE
GOVERNMENT-BUSINESS RELATIONS
Language:eng
Abstract:
SCIMA record nr: 63663
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