search query: @author Solomon, Ch. M. / total: 3
reference: 2 / 3
Author: | Solomon, Ch. M. |
Title: | How does Disney do it? (!Walt Disney Co.) |
Journal: | Personnel Journal
1989 : DEC, VOL. 68:12, p. 50-57 |
Index terms: | CORPORATE IMAGE RECRUITMENT CUSTOMERS SERVICE SELECTION OF PERSONNEL |
Language: | eng |
Abstract: | Because the company's clean-out image and conservative reputation help potential workers self-select, The Walt Disney Co. usually attracts the type of applicants it wants. Cast members are reoriented most frequently when they return from a hiatus and need to be updated. Two-hour reorientations include videotape documentaries showcasing the changes that have occured during the past year. Without question, Disney is recognized as one of the leaders in providing excellent customer service. |
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