search query: @author Herker, A. / total: 3
reference: 3 / 3
« previous | next »
| Author: | Herker, A. |
| Title: | Strategiemoglichkeiten von Transportunternehmen (Strategic choices of transportation firms) |
| Journal: | Betriebswirt
1989 : VOL. 30:2, p.15-19 |
| Index terms: | EEC CORPORATE STRATEGY TRANSPORT |
| Language: | ger |
| Abstract: | How the competitive position of German transport firms will change with the unified internal market. The elements of the strategy of a transport firm: its behaviour towards competitors, towards spediteurs and towards customers. How these strategy elements are built into a unified whole. The results of a survey on the measures transport firms deem necessary to enhance their competitivity. |
« previous | next »
SCIMA