search query: @author Caller, L. / total: 3
reference: 3 / 3
« previous | next »
| Author: | Caller, L. |
| Title: | Effective management of international research and planning in brand and advertising development. |
| Journal: | Marketing and Research Today
1990 : JUN, VOL. 18:2, p. 109-114 |
| Index terms: | INTERNATIONAL MARKETING ADVERTISING BRANDS EEC |
| Language: | eng |
| Abstract: |
« previous | next »
SCIMA