search query: @author Morrison, A.J. / total: 3
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| Author: | Roth, K. Morrison, A.J. |
| Title: | An empirical analysis of the integration-responsiveness framework in global industries |
| Journal: | Journal of International Business Studies
1990 : VOL. 21:4, p. 541-564 |
| Index terms: | CORPORATE STRATEGY BUSINESS POLICY INDUSTRIAL PERFORMANCE |
| Language: | eng |
| Abstract: | Study of the effectiveness of the integration-responsiveness framework in categorizing businesses competing in a global industry context, related to business strategy and performance. Theoretical background. Identifying business-level strategy. Research propositions. Methods. Data. Seven Tables and a Figure illustrate the study. |
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