search query: @author Kaplan, R. S. / total: 30
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| Author: | Kaplan, R. S. Norton, D. R. |
| Title: | Strategic learning and the balanced scorecard |
| Journal: | Strategy and Leadership
1996 : SEP-OCT, VOL. 24:5, p. 18-24 |
| Index terms: | |
| Freeterms: | UNTERNEHMENSSTRATEGIE, BETRIEBSERFOLG, KENNZAHL |
| Language: | eng |
| Abstract: | The authors, the 'inventors' of the balanced scorecard, explain how a carefully crafted scorecard can create internal linkages in support of strategy implementation and how feedback from scorecard measures can contribute to organizational learning. |
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