search query: @author Hitt, M. A. / total: 30
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| Author: | Dacin, M. T. Hitt, M. A. Levitas, E. |
| Title: | Selecting partners for successful international alliances. Examination of USA and Korean firms (Unternehmenskooperation) |
| Journal: | Journal of World Business
1997 : SPRING, VOL. 32:1, p. 3-16 |
| Index terms: | |
| Freeterms: | USA, SÜDKOREA, UNTERNEHMENSSTRATEGIE |
| Language: | eng |
| Abstract: | Recent history suggests that international strategic alliances have a high likelihood of failure. To decrease this probability, managers must prepare their firm to collaborate. This requires understanding their partners' objectives as well as the criteria used by their partners in selecting collaborators. The authors examine partner selection criteria employed by managers from USA and Korean firms. Understanding these criteria prior to alliance formation can increase the likelihood of alliance success. |
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