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| Author: | Henderson, J. V. |
| Title: | On the pricing strategy of a land developer |
| Journal: | Journal of Urban Economics
1999 : JAN, VOL. 45:1, p. 1-16 |
| Index terms: | LAND VALUES PRICING STRATEGY DEVELOPMENT |
| Language: | eng |
| Abstract: | The pricing strategy of a developer facing potential clients heterogeneous in income, is examined here. Two-part pricing and second-degree discriminatory pricing strategies are characterized. The developer chooses either to charge a positive entry fee and a unit housing price above cost, or to charge linear pricing in the housing, depending on the share of housing in individual consumption as well as on the quality level of public services. Second-degree discriminatory pricing improves upon the ability of the developer to exploit high-income consumers. |
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