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| Author: | Plewe, H. |
| Title: | Kleine, aber feine Zielgruppen: AWA First Class. |
| Journal: | Absatzwirtschaft
1999 : NOV, p. 125-126, 128, 130, 132-134, 136 |
| Index terms: | ADVERTISING MEDIA PLANNING ADVERTISING EFFECTIVENESS LUXURY GOODS WEALTH |
| Language: | ger |
| Abstract: |
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