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| Author: | Qureshi, B. Baker, J. |
| Title: | Category management and effective consumer response: the role of market research |
| Journal: | Marketing and Research Today
1998 : FEB, VOL. 26:1, p. 23-31 |
| Index terms: | GROCERY SHOPS MARKET SURVEYS UNITED KINGDOM |
| Language: | eng |
| Abstract: |
SCIMA