search query: @indexterm own-label goods / total: 32
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| Author: | Hallier, B. |
| Title: | Wie kann der Handel Marken machen? |
| Journal: | Absatzwirtschaft
1995 : OCT, p. 126, 128-131 |
| Index terms: | BRANDS OWN-LABEL GOODS POSITIONING FOOD RETAILING GERMANY |
| Language: | ger |
| Abstract: |
SCIMA