search query: @author Martínez Sánchez, A. / total: 33
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Author: | Martinez Sanchez, A. |
Title: | El ciclo de innovacion producto/proceso y la estrategia de empresa |
Journal: | Esic Market
1993 : JAN-MAR, 79, p. 19-25 |
Index terms: | NEW PRODUCTS STRATEGIC MANAGEMENT PRODUCT LIFE CYCLE |
Language: | spa |
Abstract: |
SCIMA