search query: @indexterm SOCIAL PSYCHOLOGY / total: 330
reference: 128 / 330
| Author: | Richins, M.L. |
| Title: | Social Comparison and the Idealized Images of Advertising |
| Journal: | Journal of Consumer Research
1991 : JUN, VOL. 18:1, p. 71-83 |
| Index terms: | CONSUMER RESEARCH ADVERTISING RESEARCH PSYCHOLOGY SOCIAL PSYCHOLOGY |
| Language: | eng |
| Abstract: |
SCIMA