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Author: | Klemm, M. Parkinson, L. |
Title: | Managing the balance of power: UK tour operators and destinations |
Journal: | Tourist Review = Revue de Tourisme = Zeitschrift für Fremdenverkehr
2000 : VOL. 55:1, p. 4-13 |
Index terms: | Tourism Tourist industry Travel Leisure Market share Market segmentation United Kingdom |
Freeterms: | Destination image |
Language: | eng |
Abstract: | The competitive strategies of international tour operators have had a negative effect on the sustainability of some tourist destinations. The study concludes by outlining policies to counteract the negative effects of tour operator strategies and suggests ways of developing a more balanced partnership between mass market tour operators and tour destinations. |
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