search query: @author Munkelt, I. / total: 34
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Author: | Munkelt, I. Rieke, H. J. |
Title: | Spielend verkaufen?: Verkaufsförderung. Multimedia am PoS. |
Journal: | Absatzwirtschaft
1996 : MAY, p. 113-114, 116-125 |
Index terms: | SALES PROMOTION ELECTRONIC POINT OF SALE INTERACTIVE COMPUTING ELECTRONIC SHOPPING |
Language: | ger |
Abstract: |
SCIMA