search query: @indexterm BABY FOODS / total: 34
reference: 5 / 34
| Author: | Luo, Rong |
| Title: | On opening up urban consumer market of baby milk products (original in Chinese) |
| Journal: | Market and Demographic Analysis (c)
1998 : 5, p.35-38 |
| Index terms: | BABY FOODS DAIRY INDUSTRY CONSUMER MARKETS CONSUMER DEMAND CHINA |
| Language: | chn |
| Abstract: | Up to now, the performance situation of China's milk products market (including baby milk products) has been ignored. The author spent a month to investigate consumers of baby milk products. The scope of this investigation are related to these issues: 1.the situation of eating baby milk products 2. consumers' attitude and features of behavior to buy baby milk products. 3. the factors which affect consumer behavior. The author presents some suggestions after making statistics and analysis on the material of investigation. |
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