search query: @indexterm Social change / total: 343
reference: 218 / 343
Author: | Pras, B. |
Title: | Un marketing en pleine evolution dans un environnement changeant = A rapidly envolving marketing in a changing environment. |
Journal: | Revue Francaise de Gestion
1985 : SEP-DEC, 53-54, p. 90-101 |
Index terms: | MARKETING RESEARCH BUSINESS ENVIRONMENT FRANCE SOCIAL CHANGE TECHNOLOGICAL CHANGE |
Language: | fre |
Abstract: |
SCIMA