search query: @indexterm GRAPHIC DESIGN / total: 35
reference: 18 / 35
Author: | Koschnik, W.J. |
Title: | Farbe in Zeitungsanzeigen: Oft eine Fehlinvestition |
Journal: | Markenartikel
1994 : MAR, VOL. 56:3, p. 122-127 |
Index terms: | ADVERTISING MEDIA ADVERTISING EFFECTIVENESS GRAPHIC DESIGN |
Language: | ger |
Abstract: |
SCIMA