search query: @indexterm product failures / total: 35
reference: 28 / 35
Author: | Avlonitis, G. J. |
Title: | The product-elimination decision and strategies. |
Journal: | Industrial Marketing Management
1983 : FEB, VOL. 12:1, p. 31-43 |
Index terms: | PROFESSIONAL ETHICS PRODUCT FAILURES PRODUCT POLICY |
Language: | eng |
Abstract: |
SCIMA