search query: @indexterm Marketing logistics / total: 35
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Author: | Yorke, D. A. |
Title: | Customer costing in the development of marketing strategy. |
Journal: | Management Accounting (London)
1980 : MAY, VOL. 58:5, p. 28-30 |
Index terms: | STRATEGIC PLANNING MARKETING LOGISTICS |
Language: | eng |
Abstract: |
SCIMA