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| Author: | Morgan, R. |
| Title: | Exporting problems of industrial manufacturers |
| Journal: | Industrial Marketing Management
1998 : MAR, VOL. 27:2, p. 161-176 |
| Index terms: | EXPORTING INDUSTRIES MANUFACTURING |
| Language: | eng |
| Abstract: | This article presents an empirical investigation of the problems experienced by small and medium-sized U.K. industrial manufacturers in conducting their export trading activities with overseas customers. The hypothesis examined is that the strength of perceived exporting problems is inversely related to the export intensity of firms. Data were generated from 254 firms responding to a battery of exporting problem items. |
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