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| Author: | Rifkin, G. |
| Title: | MACH 3: anatomia del ultimo lanzamiento mundial de Gillette. |
| Journal: | Harvard-Deusto Marketing & Ventas
1999 : JUL-AUG, 33, p.30-37 |
| Index terms: | NEW PRODUCTS MARKETING |
| Language: | spa |
| Abstract: |
SCIMA