search query: @author Hamel, G. / total: 38
reference: 4 / 38
| Author: | Hamel, G. |
| Title: | Waking up IBM |
| Journal: | Harvard Business Review
2000 : JUL/AUG, VOL. 78:4, p. 137-146 |
| Index terms: | Companies Computer industry Internet Case studies Executives Strategic management USA |
| Freeterms: | e-business |
| Language: | eng |
| Abstract: | This article deals with how a gang of unlikely rebels transformed Big Blue. Today IBM is an e-business powerhouse. This development did not turn around by imposing change from the top. Instead, it let initiatives, ideas, and enthusiasm bubble from below. |
SCIMA