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Author:Shah, M.H.
Braganza, A.
Morabito, V.
Title:A survey of critical success factors in e-Banking: an organisational perspective
Journal:European journal of information systems
2007 : AUG, VOL. 16:4, p. 511-524
Index terms:banking
electronic funds transfer systems
organizational performance
success
internet
distribution channels
systems design
Freeterms:e-banking
critical success factors
Language:eng
Abstract:Previous studies have indicated that organizational factors are critical to the success of e-Banking (hereafter as EB). However, a general view about the success factors of EB is still missing. The aim of this paper is to provide an overall ranking of those factors by creating a survey instrument from a synthesis of critical success factors identified from existing EB and e-commerce literature. According to the survey the most critical factor for the success in EB are: quick responsive products or services, organisational flexibility, service expansion, systems integration and enhanced customer service. The results also highlight that organizations should manage their EB initiatives at a strategic level.
SCIMA record nr: 267515
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