search query: @indexterm microcomputers / total: 394
reference: 11 / 394
Author: | Rominski, D. |
Title: | PC-Discounter: Bekannt, aber ohne Profil. |
Journal: | Absatzwirtschaft
1993 : JUN, p. 44-48 |
Index terms: | PERSONAL COMPUTERS MICROCOMPUTERS DISCOUNT STORES MARKETING STRATEGY RETAIL PRICING GERMANY |
Language: | ger |
Abstract: |
SCIMA