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| Author: | Menke, M. |
| Title: | Managing R&D for competitive advantage |
| Journal: | Research Technology Management
1997 : NOV-DEC, VOL. 40:6, p. 40-42 |
| Index terms: | R&D MANAGEMENT TECHNOLOGY R&D |
| Language: | eng |
| Abstract: | A benchmarking study of 79 highly-regarded R&D organizations has revealed ten practices for making excellent R&D decisions amd ten additional practices most likely to confer competitive advantage on those organizations that learn to master them. Although these leading organizations acknowledge such "best practices" as "learn from post-project audits" and "anticipate competition" to be very important, only a few companies within this select group have been able tp master them. |
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