search query: @indexterm R&D MANAGEMENT / total: 395
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| Author: | Millman, A. F. |
| Title: | Understanding barriers to product innovation at the R&D : marketing interface. |
| Journal: | Management Decision
1982 : VOL. 20 : 3, p. 10-22 |
| Index terms: | R&D MANAGEMENT PRODUCT DEVELOPMENT MARKETING MANAGEMENT COMMUNICATION INNOVATION |
| Language: | eng |
| Abstract: |
SCIMA