search query: @indexterm R&D management / total: 395
reference: 339 / 395
| Author: | Millman, A. F. |
| Title: | Understanding barriers to product innovation at the R&D : marketing interface. |
| Journal: | Management Decision
1982 : VOL. 20 : 3, p. 10-22 |
| Index terms: | R&D MANAGEMENT PRODUCT DEVELOPMENT MARKETING MANAGEMENT COMMUNICATION INNOVATION |
| Language: | eng |
| Abstract: |
SCIMA