search query: @indexterm R&D MANAGEMENT / total: 395
reference: 114 / 395
| Author: | Tarondeau, J.-C. |
| Title: | Les effets du retard de lancement d'un produit nouveau: analyse d'un cas. |
| Journal: | Revue Francaise de Gestion
1991 : JUN-AUG, 84, p. 152-159 |
| Index terms: | NEW PRODUCTS SCHEDULING TIME MANAGEMENT R&D MANAGEMENT MARKETING MODELS CASE STUDIES |
| Language: | fre |
| Abstract: |
SCIMA