search query: @author Jackson, D. W. Jr. / total: 4
reference: 3 / 4
Author: | Jackson, D. W. Jr. Ostrom, L. L. |
Title: | Grouping segments for profitability analysis. |
Journal: | Business Topics
1980 : SPRING, VOL. 28:2, p. 39-44 |
Index terms: | GROUPS MARKETING EXPENDITURE PROFITABILITY |
Language: | eng |
Abstract: |
SCIMA