search query: @author Midgley, D. F. / total: 4
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| Author: | Midgley, D. F. Dowling, G. R. |
| Title: | Innovativeness: the concept and its measurement. |
| Journal: | Journal of Consumer Research
1978 : 4 MAR VOL.4 p.229-242 |
| Index terms: | CONSUMER BEHAVIOUR INNOVATION |
| Language: | eng |
| Abstract: |
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