search query: @author Bergmann, H. / total: 4
reference: 3 / 4
Author: | Bergmann, H. Rohde, H. |
Title: | CIM-Marketing: Mit Systemdenken zum Erfolg. (!Computer-integrated manufacturing) |
Journal: | Absatzwirtschaft
1993 : MAR, p. 90-95 |
Index terms: | MANUFACTURING COMPUTERS INDUSTRIAL MARKETING COMPETITOR ANALYSIS MARKET SEGMENTATION AFTER-SALES SERVICE |
Language: | ger |
Abstract: |
SCIMA