search query: @author Wiersema, F. / total: 4
reference: 2 / 4
Author: | Treacy, M. Wiersema, F. |
Title: | Ser lider del mercado: una cuestion de valor anadido. |
Journal: | Harvard-Deusto Business Review
1993 : 54, p. 118-127 |
Index terms: | LEADERSHIP VALUE ADDED MARKET SURVEYS COMPETITIVENESS OPERATIONS MANAGEMENT PRODUCT DEVELOPMENT |
Language: | spa |
Abstract: |
SCIMA