search query: @author Gwynne, P. / total: 4
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| Author: | Gwynne, P. |
| Title: | Skunk works, 1990s-Style |
| Journal: | Research Technology Management
1997 : JUL-AUG, VOL. 40:4, p. 18-23 |
| Index terms: | MANAGEMENT RESEARCH TECHNOLOGY |
| Language: | eng |
| Abstract: | In the effort to keep up with smaller, more nimble competitors, large high-technology companies are increasingly turning to skunk works - small groups of scientists, engineers and other personnel who tackle specific problems and try to commercialize the solutions. However, no skunk works comes with a guarantee. Cases in which skunk works have failed to deliver illustrate the factors necessary for success. The corporate culture must be appropriate to support a countercultural entity in its midst. |
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