search query: @author Zettelmeyer, F. / total: 4
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| Author: | Hauser, J. Zettelmeyer, F. |
| Title: | Metrics to evaluate R,D&E |
| Journal: | Research Technology Management
1997 : JUL-AUG, VOL. 40:4, p. 32-38 |
| Index terms: | MANAGEMENT RESEARCH R&D |
| Language: | eng |
| Abstract: | Metrics affect research decisions, research efforts, and the researchers themselves. From a review of the literature and interviews at ten research-intensive organizations, and formal mathematical analyses, the authors conclude that the best metrics depend upon the goals of the R,D&E activity as they vary from applied projects to competency-building programs to basic research explorations. For applied projects, market outcome metrics and relevant if they are adjusted via corporate subsidies to account for short-termism, risk aversion, scope and options thinking. |
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