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| Author: | Chow, C. |
| Title: | Escalating commitment to unprofitable projects: replication and cross-cultural extension |
| Journal: | Management Accounting Research
1997 : VOL. 8:3, p. 347-362 |
| Index terms: | PROFIT PROJECTS CULTURE |
| Language: | eng |
| Abstract: | In the current era of intensifying competition and globalization, two increasingly important management issues are how to ensure timely responses to threats and opportunities, and whether management practices need to be modified for application in diverse national settings. This study contributes insights into both questions by testing the effects of three factors: initial responsibility, the way in which economic information is framed, and national culture, on people's choice between continuance and abandonment of unprofitable projects. |
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