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Author:Booth, M.
Philip, G.
Title:Technology, competencies, and competitiveness: the case for reconfigurable and flexible strategies
Journal:Journal of Business Research
1997 : JAN, VOL. 41:1, p. 29-40
Index terms:RESEARCH
TECHNOLOGY
COMPETITIVENESS
Language:eng
Abstract:The past two decades have witnessed the emergence of two different schools of thought on competitiveness, the technology-driven and competency-driven approaches. This article examines the features of each approach and argues the case for a convergence of these opposing views if organizations are to succeed in the 1990s and beyond. The technology-driven approach, stresses the importance of information technology. A corresponding emphasis on rigorous planning and the use of generic strategies separate this from competency-driven routes to competitiveness.
SCIMA record nr: 169921
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