search query: @author Witt, U. / total: 4
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| Author: | Witt, U. |
| Title: | Imagination and leadership - the neglected dimension of an evolutionary theory of the firm |
| Journal: | Journal of Economic Behavior and Organization
1998 : VOL. 35:2, p. 161-178 |
| Index terms: | ECONOMIC BEHAVIOUR ORGANIZATION COMPANIES |
| Language: | eng |
| Abstract: | Bounded rationality prevents humans from tracing all action plans that could, in principle, be imagined. In this paper, individuals' partly socially-shaped frames explain which action plans to gain attention. This provides the basis for a new entrepreneurial theory of the firm where "business conceptions", which underlie any entrepreneurial venture, play a key role. Coordination and motivation of the firm members can be achieved -- and opportunism be held down -- if through "cognitive leadership" the entrepreneur succeeds in implementing and defending his own business conception as a tacit cognitive frame collectively shared within the firm. |
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