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Author:Walsh, P. P.
Whelan, C.
Title:Modelling price dispersion as an outcome of competition in the Irish grocery market
Journal:Journal of Industrial Economics
1999 : SEP, VOL. 47:3, p. 325-343
Index terms:Competition
Prices
Models
Europe
Freeterms:Ireland
Grocery stores
Brand names
Language:eng
Abstract:Price dispersion is empirically modeled btw. related brands within product categories of the Irish Independent Grocery market. Retail brand prices are averaged over the independent shops stocking the brand. Since individual brands are retailed through different groups of shops, brands are priced over heterogeneous consumer segments. Brand price dispersion is estimated to increase with competition. The data suggest that brand pricing across consumer groups induce varying degrees of localized price competition rather than pricing across segments to extract consumer willingness to pay.
SCIMA record nr: 197625
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