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Author:Spreng, R. A.
Page, T. J. Jr.
Title:The impact of confidence in expectations on consumer satisfaction
Journal:Psychology & Marketing
2001 : NOV, VOL. 18:11, p. 1187-1204
Index terms:CONFIDENTIALITY
CONSUMER SATISFACTION
EXPECTATIONS
Language:eng
Abstract:Research into the construct relationships that form consumer satisfaction has advanced to a stage in which moderator variables need to be examined. The present research proposes and tests confidence in expectations as a potential moderator of these relationships.
SCIMA record nr: 228437
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