search query: @author Barksdale, H. C. / total: 4
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Author:Barksdale, H. C.
Harris, C. E.
Title:Portfolio analysis and the product life cycle.
Journal:Long Range Planning
1982 : DEC, VOL. 15:6, p. 74-83
Index terms:MARKET RESEARCH
PORTFOLIO MANAGEMENT
PRODUCT LIFE CYCLE
STRATEGIC PLANNING
Language:eng
Abstract:
SCIMA record nr: 24579
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